Three squirrels involved model: It’s sick to being exaggeration on everything

An advertisement for three Squirrels, a well-known snack food brand in China, has been accused of vilifying Chinese people by featuring the model with narrow eyes and extra thick lips. The involved model said on her own weibo account: “It is a sickness for everything being exaggeration.”

The topic of “Three Squirrels models” went viral on Weibo yesterday after netizens posted a poster for a hot and sour powder product from last year, claiming that the models in the poster, with their “narrow eyes” and extra thick lips, were deliberately making The Chinese people look ugly.

Three Squirrels issued a statement yesterday saying that the page featured Chinese models and their makeup was based on their personal characteristics, without any intentional ugliness. The company has replaced the page because users felt uncomfortable, and apologized for the discomfort caused by users.

Responding to the controversy, the model in the AD, who goes by the name “Vegetable Niang” on Weibo, said last night that she shot the AD in October,2019 “my eyes are exactly like this. I was chosen to be a model for the AD because of my personality and acting style.”

As for the online discussion about her appearance, she said she felt helpless. She is just an ordinary migrant worker. “I don’t deserve to be Chinese because I have small eyes?” “My eyes are like this, and even smaller than this in life.” Does that mean that you shouldn’t choose this career as a model? Is that what it looks like to insult China the day you were born?

she said, she declared his support for patriotic, but everything to such online, is a kind of morbid, called on everyone to do mentality health, also hope that people don’t attack direct messages to her, stressed that he “was not a supermodel, is not a public figure, is just a love their motherland, law-abiding, Chinese citizens”.

She finally stressed that she still loves modeling and will not change her personality and optimistic attitude and looks to meet the market because of this matter.

The move comes after French luxury house Dior was embroiled in a scandal last month over its model make-up. After Dior exhibited a decade-old work by renowned Chinese photographer Chen Man, some netizens criticized the model’s makeup as insulting to China. Earlier, in 2019, Spanish fashion brand Zara was criticized by netizens for vilifying The Image of Chinese people by using a photo of freckles of Chinese model Li Jingwen in its promotional campaign.