CAC has ordered a crackdown on immoral stars in the entertainment industry

The Cyberspace Administration of China (CAC) has issued a notice requiring all departments to regulate online information about celebrities, monitor their performance, give credit ratings to the number of their fans, and put celebrities deemed “immoral” on a “negative list” for real-time monitoring and dynamic warning and to prevent their “curve comeback”.

The Cyberspace Administration of China (CAC) has struck again in the ideological arena. The Cyberspace Administration of China (CAC) on Tuesday issued a notice on further strengthening the regulation of online information of celebrities, proposing 15 specific measures in four aspects, including content orientation, information presentation, account management and public opinion mechanism, to restrict the information of celebrities on the Internet.

The notice requires strict guidance of online information content of entertainment stars, the establishment of a negative list, and the prohibition of online information of entertainment stars to promote abnormal aesthetic, vulgar gossip speculation, malicious volume control review, false and false Revelations, inducing irrational celebrity worship and other content.

This in the form of “notice” issued by the administrative order, in addition to entertainment stars online information is divided into acting work, dynamic, business activities, announcement, public welfare, personal authority issued six types such as listed in the “real-time monitoring and dynamic early warning”, also for the platform website homepage is recommended first screen, hot, hot search list key links such as content limit. It is required to strengthen the management of stars, brokerage companies (studios), fan groups (supporters), entertainment public accounts, MCN institutions and other accounts and subjects.

Bi Xin, a current affairs commentator, told the BBC that the focus of the national regulations is to remove the influence of celebrity artists and change young people’s minds.

“This is aimed at entertainment stars, Internet celebrities, fan culture, fan circle phenomenon. This area is ideologically weak in China, and these idols have emerged as mythologies among fans, making them a low-lying ground for the communist Party’s ideological propaganda. They worship the wrong idol. You can’t make them worship stars.”

According to Bi Xin, Most of China’s fans are young and open to new things, and the growing fan base is the group the authorities are most worried about. He said that the government’s restrictions on the words and deeds of celebrity artists are also a measure to “maintain stability”.

“If they lose the mainstream ideology and education of the Communist Party, they will become targets of stability maintenance. Therefore, now constantly strengthen the information management of entertainment stars and Internet celebrities, is to maintain stability of the control, cannot let you scale, once the climate is difficult to control.”